Alex Dogariu will take you through the in’s and out’s of how Daimler-Mercedes Benz used voice interactions to offer an increasing range of car-sharing and mobility services as well as supported its traditional car line-up. He will show how this “chatbot” allows both existing and also potential customers to interact with Daimler services, day or night, using voice-activated commands or text-based chat.

June 26

Conversation Stage

Voice Interactions by Daimler

10 mins

Keynote

Alex Dogariu has over 10 years’ experience in customer management, corporate strategy and disruptive technologies (e.g. artificial intelligence, RPA) in e-commerce and automotive OEMs. Alex began his career at Accenture, driving CRM and sales strategy innovations. He then moved on to be managing director at logicsale AG, revolutionizing e-commerce through dynamic repricing. In 2015, he joined Mercedes Benz Consulting, leading the customer management innovation and AI department. He was recently awarded twice the 1 st place in the Best of Consulting competition hosted by “WirtschaftsWoche” in the categories Digitization as well as Sales and Marketing.

Alex Dogariu

Manager AI Strategy and Architect, Daimler-Mercedes Benz

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