Dr Geraint Evans is an award-winning international marketing professional, board advisor, author and academic researcher. He has held a variety of global marketing leadership roles, and delivered work for brands such as ODEON Cinemas Group, Virgin Media, Tesco, Boots and Whitbread. In addition to coaching and consulting with a wide variety of clients from SMEs to Global blue-chip companies, Geraint is regular keynote speaker at a wide variety of international events, writes for the likes of VentureBeat, Econsultancy and Thrive Global and hosts the Four Heads Podcast. Geraint has a PhD in Marketing and Entrepreneurship, is a Visiting Research Fellow at St Mary’s University, London and is a Fellow of The Chartered Institute of Marketing. You can find me on social media @DrGeraintEvans and on