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Thu, Apr 16



How the American Red Cross is Leveraging Chatbots & Voice Assistants to Respond to COVID-19.

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How the American Red Cross is Leveraging Chatbots & Voice Assistants to Respond to COVID-19.

Time & Duration

Apr 16, 2020, 8:30 AM


About the Event

In our upcoming show, you’ll get to hear first hand from Michelle Mullenax, Product & UX Lead, Innovation Team, Head of Conversational AI at American Red Cross on how they successfully update the interaction model of all their chatbots and voice assistants to respond to the COVID-19 crisis and how it’s influencing their strategy moving forward.

This is your chance to register and watch for FREE the live show. 

The event will take place on April 16th at 08:30 AM PST. We have listed additional time zones below for your convenience.

11:30 AM NY TIME



About American Red Cross Innovation Team

The American Red Cross is well-known for providing emergency assistance, disaster relief, disaster preparedness education, support to military families, and 40% of the national blood supply. 

The Red Cross Innovation Team experiments with emerging and existing technologies to develop new products and approaches to deliver the mission. As part of that effort, the Innovation Team has focused heavily on conversational artificial intelligence, which leverages the power of natural language understanding and processing in the form of chatbots, Alexa Skills and Google Actions, Siri and interactive voice response (telephony). The Innovation Team has launched multiple chatbots and voice experiences, across several platforms, and is excited to bring more products to its constituents. The Red Cross believed in the power of this channel and the opportunity to engage the broader public in a changing technology landscape.

About Speakers:

Michelle Mullenax

Product & UX Lead, Innovation Team, Head of Conversational AI @American Red Cross

Michelle Mullenax is the Product & UX Lead, Innovation Team, Head of Conversational AI at American Red Cross, where she leads conversational artificial intelligence. Her practice as launched multiple successful chatbots and voice experiences that further the mission of the American Red Cross. Michelle believes in the transformative power of AI and its ability to positively impact the world. Prior to the Innovation Team, Michelle led multiple teams at the PwC-Google Alliance, which developed products that specialized in AI/ML for large enterprises. Michelle earned her MBA from the NYU Stern School of Business and BA from the University of Colorado Denver.

Yoav Barel

Founder & CEO @Chatbot Summit

Yoav Barel, Founder & CEO of Chatbot Summit, is an Israeli tech entrepreneur, who’s held senior product, strategy and business positions at Sun Microsystems, Oracle, and LivePerson. Yoav has been pioneering digital experience for the past two decades - from the early days of Mobile Java, to Apps, and now Bots. Yoav, like many others, is convinced that conversational experiences powered by artificial intelligence (aka Chatbots) are going to take the realm from Apps to dominate the way we interact with technology. In addition to leading Chatbot Summit, Yoav helps in advancing conversational experiences by providing strategy consulting to leading brands, mentors innovative startups in the market and educates organizations through keynotes and private workshops





  • Viewer Ticket


    This is a Free ticket courtesy of Chatbot Summit providing you with ongoing high quality video content during these times of Crisis






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