Meet Your Speaker
Rutger de Ruiter
Head of Product Engage, CM.com
BIO
Rutger de Ruiter is the Head of Product Engage at CM.com, a global leader in conversational commerce solutions. With a strong background in product management and innovation, Rutger is passionate about creating seamless customer engagement experiences through cutting-edge technology. At CM.com, he leads the development of the Engage platform, empowering businesses to connect with their customers via personalized and scalable communication channels. Rutger is dedicated to driving growth and delivering value by bridging the gap between technology and customer needs.
TRACKS
CX & COMMERCE
This track explores how Agentic AI is reshaping customer engagement across the full journey - from first interaction to conversion and loyalty. As consumer expectations rise, brands are moving beyond static campaigns and basic automation to deploy autonomous AI agents that power real-time, personalized conversations. These agents drive discovery, accelerate purchase decisions, and build long-term relationships across every digital touchpoint. Learn how to design AI-powered journeys that are context-aware, brand-aligned, and conversion-focused.
FORMATS
MASTERCLASS
Single-Expert Deep-Dive
✓ Deep Dive into a Specific Topic
✓ Thought Provoking
✓ 30 Minutes Keynote
✓ 15 Minutes Q&A
✓ Interactive Audience-Led Q&A
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