Alex Dogariu

Executive Manager AI Strategy and Conversational Intelligence, Daimler-Mercedes Benz

Alex Dogariu has over 10 years’ experience in customer management, corporate strategy and disruptive technologies (e.g. artificial intelligence, RPA) in e-commerce and automotive OEMs. Alex began his career at Accenture, driving CRM and sales strategy innovations. He then moved on to be managing director at logicsale AG, revolutionizing e-commerce through dynamic repricing. In 2015, he joined Mercedes Benz Consulting, leading the customer management innovation and AI department. He was recently awarded twice the 1 st place in the Best of Consulting competition hosted by “WirtschaftsWoche” in the categories Digitization as well as Sales and Marketing.

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Future Retail, Future Mobility and Digital Shift are the fields where we find opportunities for the digital transformation and develop trailblazing solutions worldwide. At Mercedes-Benz Consulting, we’re curious about the issues of the day after tomorrow and are excited about the answers to be developed from a wide range of viewpoints. We see commonalities in differences. Mercedes-Benz Consulting offers employees a lively, cooperative corporate culture and plenty of scope for developing and implementing practice-relevant solutions.

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