BIO

Roderick Soesman is a CEO with a proven record of turning technical service businesses into industry leaders. He combines decisive P&L leadership with deep experience in utilities, smart infrastructure and field service. His transformations raise performance and deliver profitable growth while building an inclusive team focused culture. Today he is focused on applying Agentic AI at scale in operations, predictive maintenance and customer service, with measurable impact.
TRACKS
CX & AGENTIC COMMERCE
This track explores how Agentic AI is reshaping customer engagement across the full journey - from first interaction to conversion and loyalty. As consumer expectations rise, brands are moving beyond static campaigns and basic automation to deploy autonomous AI agents that power real-time, personalized conversations. These agents drive discovery, accelerate purchase decisions, and build long-term relationships across every digital touchpoint. Learn how to design AI-powered journeys that are context-aware, brand-aligned, and conversion-focused.
FORMATS
MASTERCLASS
Single-Expert Deep-Dive
✓ Deep Dive into a Specific Topic
✓ Thought Provoking
✓ 30 Minutes Keynote
✓ 15 Minutes Q&A
✓ Interactive Audience-Led Q&A








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