Irit Sella is a Data Scientist at LivePerson developing algorithms to maximize the quality and efficiency of consumer-brand engagements, both human-to-human and human-to-bot. She currently leads LivePerson’s research into agent performance and utilization. Irit has a PhD in Neuroscience from the Weizmann Institute of Science, an MSc in Neuroscience from the Technion, and a double major BSc in Software Engineering and Cognitive Science from the Hebrew University.