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Future-Forward Retail: On’s Automation Journey to Customer Success

AI Assistant

Join On AG's luminaries, Clara and Aura, to navigate the transformative landscape where retail meets GenAI and Conversational AI. This workshop is a deep dive into how these technologies are reshaping customer service and interaction strategies. Discover how On AG is harnessing GenAI to innovate and elevate the customer experience, setting new benchmarks in personalized service and engagement in the retail industry.

Time & Place

March 19

09:30 - 11:00

The Ritz-Carlton Berlin

Salon Tiergarten

Classroom Seating

Max. Capacity: 24 Seats

Meet Your Intructors

Aura Hita Losa

CX Automations Specialist, On AG

As a CX Advocate and seasoned Marketer, Aura is at the forefront of advancing Conversational Automation in her role as a CX Automations Specialist at On. She brings over a decade of global digital expertise, and has dedicated over 5 years to the Conversational AI industry, with a focus on elevating customer-brand interactions through the application of AI technologies.

Passionate about creating meaningful conversations, Aura is highly engaged in understanding UX and cross-cultural consumer behavior, reflecting her dedication to fostering impactful and innovative solutions.

Clara Rizzo

Global Customer Service Project Specialist, On AG

Clara is a dynamic professional with a robust background in customer service, driving global transformative solutions for customer service teams. Her efforts are dedicated to understanding the unique needs of customer service teams from an automation perspective across the diverse landscapes of EMEA, NA, and APAC regions, shaping the automation strategy alongside CX.

What To Expect

Who Is This For?

✓ Product Managers Tasked with GenAI

✓ Customer Experience Strategists
✓ User Experience Designers
✓ Technology Integration Specialists

✓ Conversational AI Developers

✓ Customer Service Visionaries


✓ Understanding of AI & GenAI

✓ Interest in Retail & Customer Experience

✓ Familiarity with Digital Technology Trends

✓ Bring Your Own Laptop

What You'll Learn & Do?

✓ Strategies for GenAI in Customer Service

✓ Enhancing Engagement with Conversational AI
✓ Personalizing Customer Experiences with AI
✓ Navigating Global Trends in AI Adoption

✓ Building Futuristic Online Retail Environments

Agenda & Activities

  • Getting Settled  5 minutes

  • Information Session  40 minutes

  • Break   5 minutes

  • Individual / Group Exercise 20 minutes

  • Q&A/Discussion  20 minutes

  • Reflection/ Discussion  20 minutes


In order to register to our workshops you must purchase a Platinum Pass. With the Pass you are eligible to select up to 4 workshops. If you are interested in attending only one workshop you may purchase the Gold Plus Pass.

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