How to influence what AI thinks about you
Business
Artificial intelligence is forming opinions about people and brands every day. Do you want to leave this to chance? In this workshop, we’ll explore how to influence what AI thinks about your organization and ensure that when AI recommends, ranks, or summarizes, you show up as the trusted authority. Drawing from my experience building Findable AI Search visibility platform, and my earlier work scaling Swelly to over 10 million chatbot users, I’ll share proven tactics to become the cited source in ChatGPT, Google AI Overviews, Perplexity, and beyond.
Participants will leave with a practical framework to transform their organization’s presence across the emerging AI search landscape before competitors do.
Time & Place
October 30, 2025
10:15 - 10:45
Zurich I+II
Limited to 180 participants.
Meet Your Intructors
Peter Buchroithner
Founder & CEO, findable
Peter M. Buch is the founder of Findable, an AI-SEO platform making brands discoverable in ChatGPT and other AI search engines. A serial entrepreneur and Forbes 30 Under 30 alum, he explores how agentic AI is reshaping marketing and customer growth.
What To Expect
Who Is This For?
• AI product builders
• Growth-focused marketers
• SEO professionals
• Digital brand owners
• Future search leaders
Pre-Requisites
No specific technical skills required
Bring Your Own Laptop
What You'll Learn & Do?
• Influence how AI perceives your brand
• Become the cited source in AI search
• Shape recommendations in ChatGPT & Google AI
• Transform visibility across emerging AI platforms
• Build authority signals AI engines actually trust
• Outpace competitors in the new search landscape
Agenda & Activities
✓ Chatham House Rule to Encourage Open Exchange
✓ No Recordings Allowed
✓ You Must Book This Session to Participate
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